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Here, Asset Geely From Volvo


 CHINA, NAGA MOTOR-acquisition process by Geely Volvo is still going on and preached a step. Although no official price determination, what assets will be obtained by China's car manufacturers are?

Citing chinacartimes.com (1/11/2010), Volvo sales price of the property to the Ford Geely estimated between 1.5-2 billion rimibi (around Rp2.68 trillion). Of negotiations the two brands, Geely will have assets Volvo, among others, nine product variant S40, S60, S80, C70, C30, XC90, XC60, V50, and V70.

In addition, three types of car product platform for a compact car P1, P2 (larger vehicles), and P24. Furthermore, the marketing network of 2000 dealers around the world, the distribution chain, and finally the Volvo brand itself.

List of assets offered lis somewhat unusual. The reason, Geely could change the status of the local car manufacturers China becomes world class in just one night. With capital from Volvo, Geely hopes will be able to sell as many as 2 million units a year within four to five years.

Currently, Volvo sales in the world car market is only about 400,000 units. In the China market, last year sales of even only some 13,000 units. From business strategy, Geely will be able to target only gain ownership in one year and reach break even in 2015 ducks.


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